In West Bengal, with the partnership and support from the State Government, an entrepreneurship program called Udyogi was started.

As a product tie-up, the West Bengal Government has partnered with GPCL to enable 400 rural women in six districts to become mobile retailers. This is a win-win scenario for GPCL as this tie-up has helped the company in reaching gram panchayats that were never been approached before.

In the month of June and July, around 146 women were enrolled into the system. The entire credit goes to the West Bengal sales team. With the efforts and guidance of Gautam Gupta and Prithwish, the team worked tirelessly with these women to help them understand the products and business.

Women were keen on being trained in calculating profit and margins to increase their business. It has been a surprising and previously unknown fact for us to learn the influence of low S.T.E.M. Constant efforts are being made to encourage them to grow, resulting in another 500 women on their way to join us.


Godrej One, Pirojshahnagar,
Eastern Express Highway,
Vikhroli East, Mumbai, Maharashtra Pin Code - 400 079